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Why Sports Stories

Writer: Why Sports Why Sports

Share Your Story and Inspire Change Through Sport and Physical Activity.



At Why Sports, we believe in the power of real stories to drive real change. Across the UK, individuals, communities, and organisations are making a tangible impact through sport and physical activity. Whether it's transforming lives, improving mental health, fostering inclusion, or pioneering innovative initiatives, your experiences have the power to inspire and educate others.


We call on YOU – Community leaders, organisations, athletes, coaches, and passionate individuals – to share your journey. Whether it's a personal triumph, a case study of how your organisation has made a difference or an innovative approach to increasing participation, we want to hear about it. Your stories can help shape the future of sport and physical activity by showcasing the value of movement, collaboration, and investment in active lifestyles.



Why Share Your Story?


  • Inspire Others – Your journey could be the motivation someone needs to start their path toward a healthier, more active life.

  • Showcase Best Practices – Organisations and professionals can highlight effective strategies, innovative programmes, and community-driven success stories.

  • Amplify Your Impact – By sharing your experience, you contribute to a national conversation about the importance of sport and physical activity in creating a healthier, happier society.

  • Break Down Silos – We want to encourage greater collaboration, ensuring that best practices, ideas, and resources are shared to strengthen our collective impact.

  • Build Connections – Join a network of like-minded individuals and organisations who are passionate about making a difference.




What Are We Looking For?


We welcome contributions from individuals, clubs, businesses, local authorities, healthcare professionals, and organisations working within the sports and physical activity sector. Your submission can be:


  • A personal story of how sport and physical activity have impacted your life.

  • A case study highlighting the success of a programme or initiative.

  • Insights and experiences from working within the sector.

  • Innovative ideas and projects that are making a difference.


How to Get Involved


Sharing your story is simple. Email us at enquiries@wsmg.co.uk  with a summary of your experience or case study, and we’ll get in touch to explore how we can feature your story across our platforms.


Selected stories may be published on the Why Sports website and added to our dedicated Get Active for a Healthier Britain LinkedIn group - Join the Get Active for a Healthier Britain LinkedIn Group included in our newsletters, or even highlighted at our upcoming conferences.


Sports and physical activity are more than just games—they are powerful tools for change. Your story could help shape policies, influence decision-makers, and encourage more people to embrace an active lifestyle. Let’s work together to break down barriers, foster collaboration, and create a movement where every voice matters, and every experience contributes to a healthier, more active nation.


Share your story today and be a part of the change!

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